Finding Your Self-Brand Idea in 4 Steps!

“Once the province of political leaders, it’s now critical to success for people in all types of careers,” (Kaputa, 2012).

As it turns out, branding isn’t only for political leaders and cows! In Catherine Kaputa’s You Are a Brand!, she shows just how to brand yourself. But who are you in relation to your business? Kaputa sets out to help you find your self brand and make it a reality in essentially four steps!

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